MENU
REDESIGN

The goal of this project was to research a restaurant of our choosing and redesign their menus with a new branding strategy in mind. I selected a restaurant in Detroit, Michigan, called “The Psychedelic Healing Shack”. The restaurant has a small menu and a secondary smoothie menu. To keep the spirit of the Psychedelic Healing Shack and Detroit, the front covers of both menus showcase portraits of African American women, partly to pay homage to the business owner who is also African American, and to represent to the Black community where the restaurant is located.